Stumble It!
Successful copywriters understand that all ad-copy, whether it be your landing page, email letter or sales letter, start with a compelling headline.
The headline is vital to your success. Its job is to grab your reader's attention and keep them reading! However, you only have about three seconds to accomplish this task. If your headline isn't exciting, intriguing and interesting, your reader will stop reading.
However, there is a formula that you can follow to produce more effective headlines. Here are seven types of headlines that have proven to work over and over again.
1) The "How-to" Headline "How To Make $500 Every Single Day Of The Week"
2) The Testimonial Headline "I Was Able To Tap Into Pam's Marketing System and Double My Profits Overnight!" - John Doe, Lansing, MI
3) The Headline That Offers a Benefit Discover The Secrets of Housebreaking Your Puppy In 3 Days!"
4) The Question Headline "Would You Like To Lose 15 Pounds This Month?"
5) The Headline That Provides a Solution "If You're Sick Of Cold Calling Hundreds of People Every Week With Little Or No Results, There Is An Alternative!"
6) The Personalized Headline "Mary, How Would YOU Like To Sign-Up 5 New Reps Every Single Week?"
7) The Headline That Offers A Guarantee "I Guarantee That You Will Receive More Training With My System Or I Will Personally Write You a Check For Double Your Money Back!"
According to copywriter Brian Keith Voiles there are a number of power words that can dramatically increase your headline's success. They include the following:
Announcing Advice To Yes Inside Secrets Of . . . Love New Amazing Secrets Discover Only Breakthrough Do You Free Which How Much Amazing Here This Facts Which of Sale At Last Bargains
So, the next time you sit down to write a headline, make sure to follow this 7-step formula for your success!
Jessica Swanson, “The Shoestring Marketer,” has helped entrepreneurs, all over the world, explode their businesses using cutting-edge, proven and completely free marketing strategies. To download your FREE Marketing Kit, which has helped thousands of entrepreneurs, just like you, learn the exact techniques for marketing their businesses for NO-COST, visit:
Shoestring Marketing Kit
Jessica Swanson may be contacted at http://www.shoestringmarketingkit.com/ or jessica@jessicaswanson.com
